The Barcelona Film Commission with the collaboration of the Catalunya Film Festivals organizes, within the framework of the BFCLabFestivals, these communication training sessions that are dedicated in this first occasion to the theme "Branding, Sponsoring and Digital Marketing". The 1st edition of the BFCLabFestivals will take place in the Disseny Hub of Barcelona on the 1st and 2nd of March.

#BFCLabFestivals responds to the impulse that the City Council of Barcelona, through the Barcelona Film Commission, wants to give to the Festivals and Film Exhibitions of Barcelona. Identify the public, improve the viewer's and spectator's experience, deepen the tools offered by digital marketing, develop management skills in communication to arrive credibly to the entire ecosystem that makes up the knowledge society and the new technological paradigms, are some of the objectives of the Conference. Of important importance will be to share the experience of the guests that we will have for this occasion: Tiina Lokk-Tramberg, director of the PÖFF, Black Nigths Film Festival of Tallinn and José Luis Cienfuegos, director of the European Film Festival of Seville.

You have more information and registration here.